South African rave-rap group Die Antwoord has been making its own brand of hip-hop, inspired by the Zef counterculture movement. The group—rappers Ninja and ¥O-LANDI VI$$ER and producer God—first garnered attention in 2009 for the music video for the song “Enter the Ninja,” from their self-released debut album, $O$. Since then, Die Antwoord has released three more albums, including the U.S. Dance chart-topping Donker Mag and Mount Ninji and da Nice Time Kid. Their latest single, “Love Drug,” comes in advance of a purported final album, The Book of Zef.
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